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How Mindfulness Can Help Engineers Solve Problems
Communication ResearchThe skills taught in engineering courses don't always lead to new ideas. -
Anatomy of a Failed Launch — The Michelin PAX Tire
Innovation Digital ArticleIt is always instructive to examine how successful firms can go wrong, even in markets that they think they understand well. The market failure of the Michelin run-flat PAX tire illustrates the common mistake of failing to realize that even a groundbreaking product has to create a complete consumption chain. Broken links in the chain […] -
Creating Breakthroughs at 3M
Innovation Magazine ArticleCompanies say they want breakthrough products, but most are far more adept at making incremental improvements to existing lines. A pioneering division at 3M successfully navigated a process that leads to breakthrough thinking. -
The Future of AI Will Be About Less Data, Not More
Innovation & Leadership Digital ArticleWe need computers with some common sense. -
Is R&D Getting Harder, or Are Companies Just Getting Worse At It?
R&D Digital ArticleReturns to innovation appear to be declining. -
The Risky Business of Diversification
Innovation Magazine ArticleOn the basis of a sample from the top 200 of the Fortune “500” and data from the PIMS (Profit Impact of Market Strategies) project, this author gives some guidelines for established companies on what to expect from new ventures. He points out that it takes an average of 10 to 12 years before the […] -
A Taxonomy of Innovation
Product development Magazine ArticleA Taxonomy of Innovation -
Look to Consumers to Increase Productivity
Personal productivity Magazine ArticleWhen productivity is a problem in manufacturing, managers turn to the R&D department or operations for help. In services, however, especially ones where there is a lot of contact with the customer, such in-house groups cannot by themselves improve productivity. Because services involve the customer in production, are labor intensive, and are time-bound, consumer behavior […] -
How to Engage Physicians in Innovative Health Care Efforts
Innovation & Entrepreneurship Digital ArticleThe American Medical Association has identified some best practices. -
Bet on One Big Idea—or Diversify?
Marketing Magazine ArticleA researcher is pressured to shift her focus from a promising pharmaceutical to dietary supplements. -
Inside Renault’s Community-Driven Approach to Innovation
Innovation ResearchIts in-house platform is designed to build buy-in for new ideas. -
Big-Bang Disruption
Technology and analytics Magazine ArticleA new kind of innovator can wipe out incumbents in a flash. -
Why Big Companies Can't Innovate
Innovation & Entrepreneurship Digital ArticleSticking with known knowns can stifle good ideas. -
How Spotify and TikTok Beat Their Copycats
Innovation & Entrepreneurship Digital ArticleIn the digital economy, innovators often lose out to more agile imitators. -
AlphaGo and the Declining Advantage of Big Companies
Technology & Operations Digital ArticleMachine intuition will challenge the benefits of scale. -
Funding Growth in an Age of Austerity
Innovation & Entrepreneurship Magazine ArticleEveryone knows that corporate growth--true growth, not just agglomeration--springs from innovation. And the common wisdom is that companies must spend... -
When Clorox Goes Green, Tough Questions Emerge
Sustainable business practices Digital ArticleWhen a mainstream consumer-products manufacturer decides to dive headfirst into the green market, some interesting questions emerge. While a company may be confident that interest in carbon-friendly products and services is on the rise, what can it really understand about this rapidly developing market? And where should it aim when consumer preferences are still shifting? […] -
Managing in an Age of Modularity
Innovation Magazine ArticleMany executives will have to learn what computer executives have long known. -
The Value Captor’s Process: Getting the Most out of Your New Business Ventures
Strategic planning Magazine ArticleExecutives chronically complain about their companies’ sorry track records in creating new businesses, for seemingly good reasons. The proportion of ventures that are actually launched is low, and the costs of not just the failures but also the successes all too often dwarf original estimates. Indeed, some studies have found that a firm typically has […] -
How Customers Get Hooked on Products
Technology & Operations Digital ArticleAs seen through the battle between Office and Google Docs.
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Forecasting the Adoption of E-Books
Innovation & Entrepreneurship Case Study8.95View Details Gives students an opportunity to understand the challenges inherent in forecasting the diffusions of innovations. Provides data for forecasting the adoption... -
HBR Guide to Unlocking Creativity Toolkit
Management Book79.95View Details Creativity is the key to innovation, but too many projects and teams are organized in ways that stifle new ideas. You need to ensure that creativity can... -
Quantine: Virtualising the Interview Process
Innovation & Entrepreneurship Case Study11.95View Details The case is set in January 2012, and begins with Kenneth Yap, the founder of Quantine Pte Ltd, strategising on an effective growth plan for his company.... -
Dansk Designs Ltd., Video Supplement
Organizational Development Case Study5.00View Details Introduces the students to the principals of Dansk Design. -
Alessi: Evolution of an Italian Design Factory (D)
Sales & Marketing Case Study5.00View Details Supplements the (A) case. -
Agile Development
Technology & Operations Case Study8.95View Details This tech note is designed to introduce general management students to the body of work associated with agile and its current state of practice. While... -
iPod: The Perfect Thing?
Sales & Marketing Case Study11.95View Details -
Patrimonio Hoy
Innovation & Entrepreneurship Case Study11.95View Details Patrimonio Hoy is a program targeting the housing needs of the low-income population by CEMEX, a major Mexican company and a leading global cement producer.... -
Amyris Biotechnologies: Commercializing Biofuel
Technology & Operations Case Study11.95View Details In 2009, Amyris Biotechnologies was building a plant in Brazil that used synthetic biology to convert sugarcane into both renewable fuels and renewable... -
Trouble Brews at Starbucks
Sales & Marketing Case Study11.95View Details After going public in 1992, Starbucks' strong balance sheet and double-digit growth made it a hot growth stock. The Starbucks vision was coffee culture... -
Disney's "The Lion King" (C): Repeat Performance?
Technology & Operations Case Study5.00View Details Three of Disney's animated films that followed "The Lion King"-"Pocahontas," "Toy Story," and "The Hunchback of Notre Dame"-were significantly less successful... -
Ford vs. GM: The Evolution of Mass Production (B)
Technology & Operations Case Study5.00View Details This case explores the very different paths taken by the Ford Motor Company and the General Motors Corporation in the first three decades of the twentieth... -
Preferred Networks: A Deep Learning Startup Powers the Internet of Things
Strategy & Execution Case Study11.95View Details Preferred Networks, Inc. (PFN), a start-up specialized in deep learning technologies, a branch of artificial intelligence (AI) research, differentiated... -
Rebirth of the Swiss Watch Industry--1980-92 (A)
Organizational Development Case Study11.95View Details The Swiss watch industry has been devastated by new entrants from Asia in the low- and mid-priced watch segments. Japanese and Hong Kong firms have used... -
Hewlett-Packard: Manufacturing Productivity Division (B)
Sales & Marketing Case Study5.00View Details Asks where in the Hewlett-Packard (HP) network of groups and sectors the Manufacturing Productivity Division should be placed. Provides a great deal of... -
Continuous Software Development: Agile's Successor
Innovation & Entrepreneurship Case Study8.95View Details In recent years, the twin software development methodologies of continuous delivery and continuous deployment have risen to prominence in the start-up... -
Brannigan Foods: Strategic Marketing Planning
Sales & Marketing Case Study8.95View Details The soup division at Brannigan Foods contributes over 40% of the firm's revenue. The general manager is concerned that the soup industry is declining... -
Claire McCloud
Technology & Operations Case Study11.95View Details Describes the situation faced by a young MBA with an economics background who is offered the opportunity to manage a high technology fiber optics business.... -
BancZero New Product Development
Technology & Operations Case Study11.95View Details The Mexico City office of a large U.S. bank is asked by clients to develop currency swaps, a derivative financial product. This case deals with the new... -
Novasys Medical
Innovation & Entrepreneurship Case Study11.95View Details Novasys has developed a new medical device and procedure for the treatment of female stress urinary incontinence that is cheaper and can be performed...
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How Mindfulness Can Help Engineers Solve Problems
Communication ResearchThe skills taught in engineering courses don't always lead to new ideas. -
Anatomy of a Failed Launch — The Michelin PAX Tire
Innovation Digital ArticleIt is always instructive to examine how successful firms can go wrong, even in markets that they think they understand well. The market failure of the Michelin run-flat PAX tire illustrates the common mistake of failing to realize that even a groundbreaking product has to create a complete consumption chain. Broken links in the chain […] -
Creating Breakthroughs at 3M
Innovation Magazine ArticleCompanies say they want breakthrough products, but most are far more adept at making incremental improvements to existing lines. A pioneering division at 3M successfully navigated a process that leads to breakthrough thinking. -
The Future of AI Will Be About Less Data, Not More
Innovation & Leadership Digital ArticleWe need computers with some common sense. -
Forecasting the Adoption of E-Books
Innovation & Entrepreneurship Case Study8.95View Details Gives students an opportunity to understand the challenges inherent in forecasting the diffusions of innovations. Provides data for forecasting the adoption... -
Is R&D Getting Harder, or Are Companies Just Getting Worse At It?
R&D Digital ArticleReturns to innovation appear to be declining. -
HBR Guide to Unlocking Creativity Toolkit
Management Book79.95View Details Creativity is the key to innovation, but too many projects and teams are organized in ways that stifle new ideas. You need to ensure that creativity can... -
The Risky Business of Diversification
Innovation Magazine ArticleOn the basis of a sample from the top 200 of the Fortune “500” and data from the PIMS (Profit Impact of Market Strategies) project, this author gives some guidelines for established companies on what to expect from new ventures. He points out that it takes an average of 10 to 12 years before the […] -
A Taxonomy of Innovation
Product development Magazine ArticleA Taxonomy of Innovation -
Quantine: Virtualising the Interview Process
Innovation & Entrepreneurship Case Study11.95View Details The case is set in January 2012, and begins with Kenneth Yap, the founder of Quantine Pte Ltd, strategising on an effective growth plan for his company....