In 2023, Corona was the highest-valued Mexican brand, with a brand value of approximately 7.4 billion U.S. dollars. Claro - a telecom group - ranked second with a brand value of nearly 5.5 billion dollars.
Corona: well-known beer brand
Corona is a Mexican beer brand majorly owned by international brewing giant Anheuser-Busch. In 2023, the beer, known for its bright color and signature crown logo, shared first place with Bud Light among the leading beer brands by brand awareness in the United States. Budweiser and Heineken followed. In 2023, Anheuser-Busch InBev was the largest beer company in the world by sales, beating its competitors such as Heineken Holding and Asahi Group Holdings.
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Brand Finance. (September 26, 2023). Leading Mexican brands worldwide in 2023, by brand value (in billion U.S. dollars) [Graph]. In Statista. Retrieved September 20, 2024, from https://www.statista.com/statistics/570723/most-valuable-brands-of-mexico/
Brand Finance. "Leading Mexican brands worldwide in 2023, by brand value (in billion U.S. dollars)." Chart. September 26, 2023. Statista. Accessed September 20, 2024. https://www.statista.com/statistics/570723/most-valuable-brands-of-mexico/
Brand Finance. (2023). Leading Mexican brands worldwide in 2023, by brand value (in billion U.S. dollars). Statista. Statista Inc.. Accessed: September 20, 2024. https://www.statista.com/statistics/570723/most-valuable-brands-of-mexico/
Brand Finance. "Leading Mexican Brands Worldwide in 2023, by Brand Value (in Billion U.S. Dollars)." Statista, Statista Inc., 26 Sep 2023, https://www.statista.com/statistics/570723/most-valuable-brands-of-mexico/
Brand Finance, Leading Mexican brands worldwide in 2023, by brand value (in billion U.S. dollars) Statista, https://www.statista.com/statistics/570723/most-valuable-brands-of-mexico/ (last visited September 20, 2024)
Leading Mexican brands worldwide in 2023, by brand value (in billion U.S. dollars) [Graph], Brand Finance, September 26, 2023. [Online]. Available: https://www.statista.com/statistics/570723/most-valuable-brands-of-mexico/