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Alexandra Pastore

Editor, Strategic Content Development

Alexandra Pastore is the Deputy Editor of Strategic Content Development at WWD. She has been with WWD for nearly four years, covering retail, fashion, beauty and consumer behavior, and was formerly the Market Editor of Strategic Content Development and a Business Reporter. Alexandra’s work includes breaking news, market analysis stories and trend-driven reports, interviewing industry leaders including chief executive officers, chief marketing officers, creative directors, celebrities, entrepreneurs and leading industry consultants. In addition, Alexandra has hosted panels and webinars on trending topics. Prior to WWD, Alexandra has written for publications including W Magazine, InStyle and New York Magazine and is an alumnus of Purdue University. Alexandra moved to New York ten years ago from Chicago and enjoys dancing and watching ballet, reading fiction and traveling.

More From Alexandra Pastore

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The founder and CEO discussed the thoughtful approach to business that has driven Tarte's 25 years of success.

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The leaders from plusOne Wellness and Beacon Wellness Brands shared insights into women's health and…

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The Holiday Amex Trendex highlights key consumer behaviors as shoppers plan gifting and festive events for…

Wisdom Kaye Styles EBay’s Pre-Loved Fashion Week Endless Runway

The global commerce company teamed up with the Council of Fashion Designers of America and the British…

Deloitte Predicts Slow Increase to Holiday Sales

Expectations for holiday e-commerce sales are projected to be a key driver in growth.

Data Finds Holiday Shoppers Feeling Merry and Prone to Impulsive Buys When Met With AI

Even with financial stress, new consumer research from Coveo finds shoppers are presenting enthusiasm to shop…

Top 10 Fashion Brands on TikTok

Data insights from Trendalytics breaks down the top-performing brands on TikTok from followers to account…

Lake Pajamas Discusses Southern Influence and Doubling Down on Friendship at 10th Anniversary

The founders share how they have continued to stay true to their core values as they look to the next decade.

How Tote Aims to Be the Resy of In-store Shopping With AI Tech, High Conversion Rates and Elevated Experiences

The technology solution company quietly launched with more than 50 brand partners including Bandier, Still…

Afterpay’s Dropshop Finds a Match With Arthur Ashe for Tennis-inspired Collection

The capsule collection with Arthur Ashe will be Afterpay Dropshop's first sports-related launch.

EXCLUSIVE: Alo Yoga Launches Running Sneaker

Alo Yoga CEO Danny Harris discusses the second shoe from the brand and Alo's definitive entrance into the…

Spending on Discount Retail Is Outpacing Overall Retail Spend, Data Shows

Internal card data from Bank of America finds value apparel increasing nearly 4 percent for Gen Z and…

Will Economic Stress Delay Holiday Spending?

Recent consumer survey data reveals how consumers plan to save this holiday season, including waiting for…

How Consumers Focus on Distinctiveness and Enduring Value Is Shifting Resale, According to The RealReal

Grappling with economic insecurity, data from The RealReal's latest report reveals top brands for resale.

Entrupy Announces Expanded Partnership With TikTok as Pre-owned Sneakers Authenticator

The company has been working with TikTok Shop as an official authentication technology provider for handbags…