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Cardi B is ‘sexy’ and ‘snatched’ in Kim Kardashian’s new Skims campaign

Cardi B in underwear
Cardi B is the latest star to model for Kim Kardashian’s Skims label.Skims

Cardi B is bringing her modeling A-game.

For Skims’ new campaign, the rapper posed for a series of shots in the brand’s soft Cotton Collection, a top-rated line she said she’s “always loved.”

“It’s so sexy and makes me feel snatched yet comfortable while hanging out at home,” she shared in a press release plugging the sexy shoot, which hit the site on Monday.

“The new styles and colors I wore on set are even better, and I can’t wait to wear them all the time.” 

While the trio of fresh colorways — Heathered Oatmeal, Army Green and Spruce Green — won’t hit the site until Thursday, shoppers can still snatch up “snatched” styles in the brand’s signature shades, including the wear-with-anything beige Cotton Rib Tank ($36) seen on Cardi.

Cardi B
The Kim Kardashian-helmed brand has a history of star-studded campaigns. Skims

Cotton Rib Tank

Cotton Rib Boxer


Cardi B
The rapper donned several designs from the bestselling Cotton Collection. Skims

Cotton Plunge Bralette

Cotton Rib Legging

And while the “WAP” hitmaker may have recently unwrapped nearly $500,000 worth of Birkin bags for her birthday, many of her beloved undergarments won’t break the bank; Cardi’s Cotton Rib Boxer ($34) rings in at under $40, as does her matching Cotton Plunge Bralette ($36).

The customer rating for the latter style keeps going “Up,” as the bralette’s amassed over 1,200 largely positive reviews hailing it as “comfortable and flattering” and “so stylish.”

Kim Kardashian’s brand has become famous for its star-studded campaigns; past ads have featured the likes of Ice SpiceSZABrooke ShieldsCarmen Electra and Jenny McCarthy, to name just a few.

Cardi B in a green dress
She also modeled one of the brand’s signature dresses. Skims

Earlier this month, Skims dropped another buzzy campaign starring Kim Cattrall along with Coco Jones, Hari Neff, Lana Condor and Nelly Furtado.

“The way they work is, it’s very femme-forward, very female-positive,” Furtado previously told Page Six Style of the experience.

“They have an amazing female photographer, Vanessa Beecroft, and you just feel like a million dollars on their set. It just feels very modern and very ‘female gaze.’”